LOS ANGELES, CA — October 28, 2026 — Frank & Eileen, the woman-owned and woman-led clothing brand, today announced a multi-year partnership as the Exclusive Women’s Lifestyle Apparel Partner of Desert International Horse Park in Thermal, California. The brand joins DIHP as a Diamond-level sponsor for the 2026/27, 2027/28, and 2028/29 winter show seasons.
Each week of the circuit, the brand will also present the Frank & Eileen Leading Lady Rider Award to the highest-placing female rider in the Grand Prix.
This season also marks the opening of The Horseshoe House, Frank & Eileen’s first-ever seasonal pop-up shop at Desert International Horse Park, on Vendor Row at the corner of the Grand Equitation Arena. The shop is open every show day from October 28, 2026, through April 4, 2027, and will celebrate with a Grand Opening Party on Saturday, November 7.
“We’re thrilled to begin this partnership with Desert International Horse Park,” said Audrey McLoghlin, Founder and CEO of Frank & Eileen. “Frank & Eileen was born in Ireland and made in California and we feel deeply connected to the rich equestrian tradition of both places. As a brand committed to empowering women, we take great pride in celebrating the female riders competing at the top of the sport each week with the Leading Lady Rider Award. We can’t wait to welcome riders, trainers, and families to The Horseshoe House this season.”
Famous for their button-ups, Frank & Eileen crafts exceptional everyday essentials and one-of-a-kind pieces for a woman’s real life—from early mornings at the barn, afternoons at the showgrounds, and evenings shared with friends and family. The brand’s thoughtfully crafted, sustainably made pieces have become wardrobe staples for women who value timeless style and European craftsmanship with a California sensibility.
The partnership reflects Frank & Eileen’s longstanding connection to the equestrian world and its belief that great clothing should keep pace with the women who wear it. As the Exclusive Women’s Lifestyle Apparel Partner of Desert International Horse Park, the brand looks forward to celebrating a community that shares its appreciation for heritage, craftsmanship, and a life well-lived.
About Frank & Eileen
Founded in 2009 by Audrey McLoghlin, Frank & Eileen set out to reinvent the women’s button-up using the finest Italian fabrics, often reserved for menswear. Named in honor of Audrey’s beloved Irish grandparents, the brand has grown intentionally into a woman-owned, woman-led leader in sustainability. Celebrating seventeen years of growth through wholesale partnerships and direct-to-consumer e-commerce, Frank & Eileen recently opened its first U.S. Flagship Store in New York City’s historic Upper East Side, at the corner of Madison Avenue and 65th Street. The 2026 launch of the Frank & Eileen Foundation marks a new chapter in Audrey McLoghlin’s commitment to creating exponentially more women entrepreneurs by using business as a force for good.
Shop Frank & Eileen at frankandeileen.com, in the greater Palm Springs area at Desert International Horse Park, or visit the Flagship Store at 753 Madison Avenue, NYC.